mental accounting | Invest with Adam Powell, Ph.D.

Imagine that you bought a computer in 2005 for $2,000, and then sold it 24 months later, in 2007, for $1,300. Did you lose money? It...

When an event is rapidly developing, it sometimes pays to wait to observe the outcome before commenting. Thus, I have chosen to wait...

Imagine that on January 1st, 2006, you invested $2,000 in Stock A. On January 1st, 2007, your investment was worth $3,000. On that...